At BMW, we love corners. That's why every BMW is designed to have near perfect 50:50 weight distribution.

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Featherweight materials help reduce vehicle weight and improve overall performance.

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What do you live for? The thrill of the drive. The pulse of the track. The freedom of the open road. The moments that accompany every journey. Whatever drives you every day, BMW M Performance Parts, Accessories, and Lifestyle items will inspire you to take your passion to new heights. From motorsport-inspired M Performance Parts, to sleek apparel and accessories from the M Lifestyle Collection, discover countless ways to live your life on a whole new level.

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POWER. The motor for people who want to achieve more.

The BMW M Collection draws on the distinctive design elements of BMW M vehicles. This collection is based on sportiness, a passion for technology and exceptional quality. Discover the full collection at bmw.ca/lifestyle.

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BMW Certified Technicians undergo extensive factory training for BMW Approved service repair techniques. Keep watching this video to see how our technicians use specialized diagnostic equipment and Original BMW Parts to restore your BMW to its original condition. With BMW Service you will receive more accurate service, and peace of mind knowing that all the work done on your BMW has been optimized to work in perfect harmony. To learn more visit bmw.ca/service

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At the 3 Series comparison drive this summer, we put our xDrive All-Wheel Drive system to the test against our competitors. Watch to see which one came out on top.

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BMW M Performance exhaust systems set the tone – in every respect. Manufactured with the highest-quality materials, find out how these components not only provide an enhanced sound, but also help to reduce exhaust pressure. Visit http://bmw.ca/mperformance to learn more.

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In February 2015, BMW Canada and Fairmont Hotels & Resorts brought together 5 Canadian Athletes and Photographers to experience the Ultimate Rockies Road Trip in the all-new BMW X3 28d and X5 35d. Learn more at http://www.BMW.ca.

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Ultimate drive, ultimate experience. The BMW Canada M European Tours are designed to arouse the senses and ignite the driver within. This year 30 customers took delivery of either their M2 or M4 GTS at the BMW Welt and then embarked on a 1,000+ km journey through 6 countries in 6 days. Watch as they experience the joy of ///M.

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